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Choosing professional CV companies guide – sales tactics
The best CV companies don't resort to anything underhand when it comes to sales. You basically e-mail or call them, and they give you a good honest advice without having to try to force the issue with drastic discounts, false statistics on marketing gimmicks.
Remember that just like the best restaurants, the best companies don't have to give discounts. It's the lesser companies who need to resort to such tactics to promote sales. Similarly, the best companies won't invent statistics along the lines of ‘90% of our clients got a job within two weeks!’ Yes, any reputable CV company should be able to boost client job prospects, but actual statistics are not only very difficult to compile, but significantly are frequently false and easily manipulated - so beware of any company who spouts such statistics.